Cookie Co.
Cookie Co. partnered with me to help bring new ideas to life across nearly every customer touchpoint—from ecommerce and product launches to packaging, marketing campaigns, and digital experiences.
Year
2024–2026
Scope
Product Design, Ecommerce, Shopify, Framer, Packaging, Brand Design
OVERVIEW
Becoming the design partner behind dozens of product launches.
Working with Cookie Co. meant far more than designing a website. I became the design partner founders relied on whenever a new idea needed to become real. Over the course of our partnership I designed and built the company's marketing website, managed and customized their Shopify experience, created packaging that's still used today, designed a 100+ page digital cookbook from cover to cover, and helped launch products including the Founder's Box, Creator Kit, and Golden Ticket campaign. Every project required balancing speed with quality. New ideas often needed to move from concept to production in days or weeks, while still feeling polished enough to support a growing national brand. Whether customers were opening a shipping box, browsing the website, reading a recipe, or purchasing a limited-edition product, the goal was always the same: create experiences that felt memorable, premium, and unmistakably Cookie Co.
Designing launches people got excited about.
From the Founder's Box to the Golden Ticket campaign, I designed complete launch experiences that combined storytelling, ecommerce, illustration, and marketing to make each release feel like an event instead of another product.
Owning the digital storefront.
I designed, built, and managed Cookie Co.'s website and Shopify experience, creating landing pages, product launches, promotional campaigns, and commerce flows that evolved alongside the business.
Extending the brand beyond the screen.
My work wasn't limited to digital. I designed packaging that's still in use today and created a 100+ page cookbook from the ground up, ensuring the Cookie Co. experience remained consistent wherever customers interacted with the brand.
